Here are the top 10 marketing ideas that have helped B2B technology companies grow their sales. 1. Homepage design with 1-click menus, visually impactful, and compelling…it’s a storefront! 2. Website flows well on a phone 3. SEO meta data aligned with messaging and customer buzz words 4. Strategic content that supports niche’s, engaging, and differentiates […]
With so many marketing channels available to reach your target audience, finding the right cost to coverage ratio can be challenging. We start with conversions. Benchmarking your tradeshows, search, advertising, PR, email and direct mail performance on engagement and response can lower your cost per lead.